In the Western world, trucker culture is a macho thing, for the man's man. It's fast food on the road, trucker caps, beer bellies etc. Your personal trucker pride is equivalent to the size and power of your vehicle.
In India, things are a little different. Indian truckers measure their honour by how lavishly their lorry is decorated. Metallic streamers that blow in the wind on the highway, black felt rope tassles that sit across the front of the cab like a moustache, cab interiors decked out sumptuously with fine upholstery, bright blue and pink and yellow accents, flowers painted on and polite ‘sound horn’ or ‘beep please’ in delicate lettering painted on the back, we saw it all. Driving down the highways in Rajasthan, we were never bored for a minute with this constant parade.
Another thing about Indian truckers – they have discerning tastebuds. In the West, fast food on the road and service station snacks fill the tummies of truckers. Here in India, truckers are gourmands meaning highway food stalls are a pretty safe bet as these guys demand the highest quality food on the road. So make sure to fit in some highway time in Rajasthan for a bizarre and delightful treat.